About Us

Our diverse backgrounds allow us to approach challenging client engagements in new ways that will deliver surprising results, ease customer acquisition friction, and above all impact your bottom line. This is reflected in our team, our culture and the types of projects we take on.

The pulseCHECKER team focus is to solve our clients’ toughest challenges by delivering unmatched services in strategy, consulting, execution, and operations. We partner with our clients to improve the way their digital business functions to deliver transformational outcomes.

Meet The Team

Experienced Business Strategists, Data Scientists, and Technologists

Steve Cannon Steve Cannon

Founder | Managing Partner

Steve is an expert regarding digital business development. He previously served as VP of Sales and Business Development at Schedulicity and was co-founder of OPSTEC (acquired by Skywire). Steve has a data-rich career that spans Saas, e-commerce, digital customer acquisition, conversion rate optimization and he takes great satisfaction in achieving client growth goals through measurement, execution, and mentoring. Steve attended McNeese State University after serving in the US Air Force and holds multiple certifications from Google and Conversion XL Institute.

Kelly Ramirez Kelly Ramirez

Managing Partner

Kelly joined pulseCHECKER as a Managing Partner in June 2016. She brings a wealth of knowledge and experience in profit-focused digital growth strategy from 6 years at Google, where she led global strategy and implementation for some of the largest e-commerce travel brands including Expedia,, Travelocity and Orbitz. Kelly is passionate about enabling our clients to reach ambitious growth goals by putting user experience first, leveraging best-in-class analytics and performance marketing tactics, and empowering a team to execute against clear goals. Kelly holds a B.A. in Cultural Anthropology and Psychology from Dartmouth College.

Kevin Dean Kevin Dean

User Experience and Analytics

Kevin takes a data driven approach to deliver actionable recommendations to our clients. With 9 years of web experience, including 6 years in e-commerce and digital merchandising, Kevin will work with your team to find opportunities, prioritize/execute recommendations, and measure results. Kevin has earned certifications for Google Analytics, Google Adwords, Brightedge, SEO Optimization, and the Conversion XL Institute. Kevin holds a BA in Business Marketing from Montana State University.

What Makes Us Tick

We love data

At pulseCHECKER, data is king and drives all strategy, tactics and execution. If we aren’t seeing results that we can measure, we iterate. If you aren’t getting closer to your goals, we innovate. The numbers tell a story, we act as your guides to make the best business decisions for the outcomes you want.

We are growth obsessed

We’ve been helping clients achieve their growth objectives for decades. We see revenue opportunity in every corner of every page of every web site. And, we deliver by building a culture of testing and measurement.

We partner with you

Together with our team of experts, you are poised to take advantage of every possible digital marketing lever. We believe in your long-term success, whether that means we mentor your teams or do the work ourselves.

We go above and beyond

Our intent is to exceed expectations, always. We can’t help ourselves. We love what we do, we work hard, we work smart and we work for results. We are collaborative, open and responsive.

CXL certified optimizer